How are you doing with people?

A Sales Professional has to know that their success or failure depends upon their ability to deal with lots of people.  Refer back to the following blog posts as we address applying our ability to deal with lots of people.

9/12/14  Secret Formula for Sales Success Part I

9/23/14  People Skills

Our attempts to contact a prospect and our ultimately being able to contact the prospect and get that appointment for a presentation, is based upon our knowledge of these 3 principles:

1)  Clearly understand how important a 1st impression is to this process.

2)  Create a strong and effective 30 second introduction of you and your product.

3)  You must have an expert knowledge of your product and how it benefits your customers.

I will address these 3 Principles That Lead To An Effective Initial Contact with a prospect, in the next 3 blog posts.

As we contact people that we may have never met before, we need to consider how that attempt will be made.  In person, by telephone or email.  If it is in person, do you portray confidence and competence?  What about on the telephone?  The same two qualities are important.   If the attempt to contact is by email, it should be clean, uncluttered, direct and also portray confidence and competence.  

Do you have a written strategy and word track for this initial contact?  If not, why not and if you do is it effective?  We will begin with tomorrow's post about principle #1.

Expect to Win!

--Jim